Festive fun is good. More taste/appetite appeal would make it better.
Tag Archives | print ad
Lunchables Uploaded
Fun, but hard to read, no taste appeal, no reason to believe: no sale.
Tags: ad haiku, AdHaikuesday, believability, Lunchables, print ad, readability, reverse print, taste appeal
View Full PostLe Petit Marseillais
Print Ad 101: for someone to act, they must first see the message.
Tags: ad haiku, Ad Haikuesday, Advertising Effectiveness, print ad, Print Ad 101, readability
View Full PostAlways Discreet
Visualization, linked headline, solid support make for ad success.
Tags: Ad Haikuesday, AdHaikuesday, Advertising Effectiveness, headline, print ad, support, visualization
View Full PostTide & Downy Odor Defense Collection
Problem-related visuals work harder when they show solutions.
Tags: ad haiku, Ad Haikuesday, advertising, Advertising Effectiveness, print ad
View Full PostPlnt
Too many ideas in one ad can confuse and turn off the reader.
Tags: ad haiku, AdHaikuesday, advertising, Advertising Effectiveness, magazine, print ad
View Full PostTime Magazine
Bad for Time; just six paid ads. Good for sponsors; ads more surely stand out. Sensational or responsible. Is porn too hardcore for sponsors?
Pepperidge Farm Sausalito
Ad excellence is always in the details, or, in this case, the crumbs.
Tags: ad haiku, AdHaikuesday, advertising, advertising excellence, details, image, print ad
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