Skulking brunette and assured blond add some fizz to stock bottle and glass.
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Tag Archives | AdHaikuesday
Chase Blueprint
December 4, 2012 in Ad Haiku
Mnemonic device helps imprint the name, but more info helps the sale.
tags:
Tags: Ad, AdHaikuesday, advertising, blueprint, chase, chase blueprint, holiday, illustration, mnemonic, print, sales point
View Full PostSnickers
November 20, 2012 in Ad Haiku
Two steps forward and one step back; when strong TV is tasked with weak print.
The Ellen Show – CoverGirl Live Commercial
November 13, 2012 in Ad Haiku
Back to the Future: Live CoverGirl ad shows an old way to be new.
tags:
Tags: AdHaikuesday, advertising, beauty, breakthrough, celebrity, commercial, CoverGirl, Ellen Degeneres, live commercial, mascara
View Full PostOreo
October 23, 2012 in Ad Haiku
Interesting as a campaign; but each needs to work, too, as an ad.
Downy Infusions
October 16, 2012 in Ad Haiku
The bold picture grabs but the package shot’s lost in the busy background.
tags:
Tags: Ad, AdHaikuesday, advertising, background, bold, Downy, package goods, print, product shot, visual
View Full PostSears Appliances: The Beach
October 2, 2012 in Ad Haiku
Fresh comedy will break through, but fresh selling points will change attitudes.
JCPenney: A Bold New Look
September 25, 2012 in Ad Haiku
Penney’s latest ad shows what marketers awake at the wheel can do.
Stainmaster TruSoft Carpet
September 18, 2012 in Ad Haiku
Soft illustration paired with soft copy make this too soft of a sell.
Nutro Ultra
September 11, 2012 in Ad Haiku
A picture is worth 1,000 words. Eleven pictures, though, are not.
tags:
Tags: AdHaikuesday, advertising, copy, illustration, mechanics, Nutro Ultra, readable
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